Between January-March 2024, the Media Relations team collaborated closely with Rotary members to enhance their messages, secure interviews, and develop content that appeared in national and regional media in more than 11 countries. Rotary’s brand was amplified through 93 pieces of media coverage in outlets with a combined audience of 1.35 billion that reached an estimated 2.79 billion and garnered more than 2,000 comments, likes, and shares on social media. For the full report click here.

Major news drivers included the Community Action for Fresh Water initiative as part of Rotary’s new partnership with United Nations Environment Programme (UNEP), the announcement of Rotary’s new Peace Center Bahçeşehir University in Istanbul, People of Action: ‘Champions of Impact’, 2029 convention announcement, and India’s national immunization and 10-year polio-free anniversary.